#MobileGaming

The Mobile Gaming Industry is humongous.

Did you know in 2020, during the peak of lockdown, Candy Crush generated a revenue of $1.19 billion. That is a whopping MYR13m every single day (I also contributed to that revenue >.<). And they are not even the top 5 highest-grossing mobile games.

All these mobile games, they are super engaging which makes them super addictive. But what made them so popular is that they alter our moods. For that short moment of time, we are immersed in our games, escaping from the sucky reality. And because everybody owns a phone now & brings it with us everywhere we go, even to the toilet, oh correction, especially to the toilet, it has made gaming so, so much more convenient. And while we are at it, why don’t we connect all these gamers with each other. Make them in groups and compete with one another just like sports. Yes, just like sports! And we shall call it eSports!!

I do wonder if that was going on in the creator heads when this whole mobile eSports boomed.

Then, it got me thinking how it also shifted the job market. Coders, Developers, Audio & Visual Designers & the very important UX Designers are the next big things. Jobs in the gaming industry is increasing yoy and is expected to be 3x 4x in the following years to come. Jobs that we hardly heard of 10 years ago. I just find it fascinating how the evolution of technology affected us all & it’s evolving fast!

Anyways, this is my latest obsession mobile game called Match Masters. If you’re familiar with the game Candy Crush, this game is like a ‘boxing match’ of Candy Crush. 2 players competing with each other live, attempting to outmatch each other. It’s quite exciting I must say. But the best past for me is the sticker book. It’s so freaking clever. It reminded my childhood where I can buy/win/exchange stickers to fill up my sticker book.

Maybe you should try it too! In case you fancy exchanging eStickers, this is my link to exchange: https://go.matchmaste.rs/l/send/605ff86c03d7ba40ad9fb58e

Now… somebody recommended me Pokemon Go……

Bimbo

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AuntyHR™

Also known as Professional Bimbo

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Ku Sim Ling, fondly known as AuntyHR™ on social media, is a seasoned HR expert with 20 years of experience in the workforce solutions industry. With half a million followers across LinkedIn, Instagram and TikTok, she's influencing the HR landscape from Malaysia.

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